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Under the design of chinese-american designer zhang chuanxi, Kyrie series has always been famous for its outstanding performance and attractive appearance, and the excellent price-performance ratio is also an important factor for this series to dominate the market.
And this time, the same Chinese designer Benjamin Nethongkome for Nike, for Owen, for the vast sneaker market brought Kyrie4, can it continue to write Owen's legendary series?
Appearance: continue the series identification features, steady but not much surprise.
"Continuation" and "inheritance" start from the packaging of the shoe box. The large area of geometric patterns fill each inch of space in an irregular arrangement, so as to create a special sense of disordered space. This style is consistent with the shoe box style of previous generations of Kyrie.The shoe is surrounded by product information, and Owen's name is "KYRIE IRVING" and the number of iterations is "4".
Chinese-american architect Leo chang for Kyrie series is very important to set the tone, the tone in addition to the performance and reflected on shoe market positioning, in the appearance of the shoe on modelling implements a unique style, let Kyrie series can and Owen himself right there on the field performance, fit the dribbling, without the key to the solution of the breakthroughs and cold-blooded three points.Nethongkome, from Thailand, has continued some of the iconic elements of the collection as a rookie in charge of the star's signature boot design for the first time, keeping Kyrie4 alive for generations.
The packaging style of Kyrie4 is also quite concise. Apart from a layer of ordinary lining paper in the shoe box, there is only the actual product of the shoe type itself, as well as an introduction card with technology catalogue. The "XDR" nameplate attached to the shoe body highlights the actual color matching identity of this type, which is simple and clear.
Style unique Owen nature for his own signature shoe has a special requirement, this for Nethongkome is a major challenge, so we also on the drawing design sketch is not hard to see the new designer for thinking: Kyrie series dynamic change to ability, a strong and stable grip, integrate sneakers in the side wall and bottom, in order to adapt to the famous theory of "the earth is flat"